Blog

admin
2011-10-05

Total online advertising expenditure in Australia for the three months ended 31 June 2011 was
$655.25m, an increase of $54.25m (or 9%) on first-quarter 2011, and an increase of $102.75m (or
19.0%) on second-quarter 2010.
Source IAB

Getting new leads and business fast is what Australian businesses are using google adwords for. 
Is your business getting a slice of the online business pie? How much business are you loosing to your competitors who are using adwords?

admin
2011-10-05

Only 35% of Australian business have a website, while just 18% use social media tools to promote their business.

Source MYOB business monitor.
Getting a website or business facebook page is paramount to ensuring your 
future business growth and competitiveness. Website design & development is one of the most demanded services by businesses. The reason is businesses all over the globe have realised the importance of an online presence specifically a website. Are you and your business being left behind in this global push?

admin
2011-02-04

Google has changed the way search results are being displayed and it will have a huge impact on your business. Staying on top of Google page 1 is a hard and expensive process, however the can be rewards huge. The new changes to Google are designed to help small business, are you getting your slice of the action?

It seems over the last year ranking highly on Google’s Local Business Centre listings is becoming increasingly important as the map and first seven listings are being displayed before page 1 organic listings even start.

admin
2011-02-03

Understanding the basics and opportunities that come from SEO (search engine optimisation) can help you bring in web site traffic and new business. According to Hitwise, searches on Google in September 2010 accounted for over 88% of all Australian web searches. This why so much of SEO is focused on Google.
However, Google warns against SEO vendors making promises they cant keep: “No one can guarantee a number one ranking on Google”

admin
2011-01-24

Writing for any reason is something most people find difficult. Writing for your business or specifically your website is a major source of pain, delay and much procrastination.
We have sourced some great writing tips and methods to remove the pain and get those fingers moving. Communicating effectively does depend on the written word. Presenting your service/product/business in a concise, clear and relevant manner can be a major point of difference between you and your competitors.


Here is some wisdom from the web of writing bloggers and word smiths...

admin
2011-01-21

Everyone always wants to start the New Year off with a bang. Imagine I offered you a crisp, fresh, $100 bill for every $50 bucks you gave me every single day in 2011. We’d be instant mates (or at least solid acquaintances). Not to mention you’d give me every $50 you could get your hands on.
Unfortunately, boosting your online conversion rate takes serious work, not to mention some creative and good copy. Keep reading and we’ll go over 3 simple (but not necessarily easy) steps that’ll breathe new life into your copy and really boost the sales you’re getting now.

admin
2011-01-21

After traveling to Argentina towards the end of 2010 I became aware of some very important cultural and business differences between Australia and Argentina, specifically Melbourne and Buenos Aires (BA). There is huge gap in the level of service here in Melbourne compared to BA, across a wide range of businesses. It all starts and ends with 2 very important words - 'Thank You'

admin
2010-07-29

Specialist or Generalist?

Trying to explain in 15 seconds or less what Design Post does is an interesting use of creative energy and thinking time. Being compelled and made accountable to do this by our business mentor (Marcus Powe - former CEO of the DeBono Institute) over ten years ago - I thought it would be a good time to revisit this interesting idea through our new blog.

admin
2010-07-27

Introducing the new look Design Post website, blog and shop.

What’s new about the place?

It has been several months in the making but we are finally live with our new business tool.
One of the key aims of our new site was to deliver a deep online presentation that highlights what we have done for others, why people use us and a whole bunch of info that can help you grow your business.